News
Max Fashion partnered with Branch, which it had already been using for mobile commerce, to launch a dynamic QR code campaign designed to incentivize employees and grow customer engagement. Check out the results.
Blog
The recent fireside chat at TRIBE - The CMO Connect in Dubai, featuring Branch CEO David Karnstedt and Anghami/OSN+ VP of Product and Growth Mohammad Ogaily, wasn’t just a conversation about tools and tactics — it was a masterclass on how to align product and growth to meet today’s user expectations. In this blog, we dive deeper into six of the most actionable insights they shared.
Webinar
In this webinar, Branch and Moloco discuss the leading role of apps in marketing strategy and the opportunity for incremental growth outside walled gardens.
News
Campaign Middle East sat down with David Karnstedt, CEO of Branch, to discuss how to ‘do retention right’ and leverage it as a key differentiator; how to ‘do measurement right’; and how to enhance engagement through contextual, timely, and relevant messages to the right audiences on the right channels.
News
David Karnstedt, CEO of Branch, speaks with Gulf News about why to stop treating mobile as a silo, because it’s a keystone in a broader ecosystem for engagement.
Podcast
In this episode of the Tech Trek, Amir Bormand sits down with Jeremy Goldsmith, VP of Engineering at Branch, to explore leading with purpose and how it impacts engineering teams.
Webinar
In this webinar, our team of experts discuss the biggest obstacles performance marketers face — and more importantly, how the right MMP can help solve them.
Blog
For finance app marketers, achieving high ROI on ads requires more than just tracking installs and clicks. Users demand seamless and secure experiences, so focusing on the right metrics is essential. But beyond identifying these metrics, having the tools to measure, optimize, and act on them makes all the difference.
Blog
While many developers view AASA files as a technical necessity, we see them as a strategic opportunity for mobile growth. This guide doesn't just address problems — it transforms AASA file management from a technical challenge into a competitive advantage.
Blog
Mobile finance applications have revolutionized the way people manage their finances. In this intensely competitive landscape, these apps can’t settle with just delivering core functionality — they also need to create unparalleled user experiences. This is where behavioral analytics, powered by robust mobile app analytics, comes into play.
Blog
This blog recaps our recent webinar, How Healthcare Companies Improve Retention and Reduce Support Costs Through Digital Adoption. You’ll learn the many benefits of healthcare apps and how to maximize your app’s potential and transform the way customers engage in healthcare.
